Many bloggers willing to pay for online news content

A report released by global marketing firm, JD Power and Associates, found that almost 40 percent of bloggers surveyed would pay for news content, or do already. The bloggers said they preferred a subscription service to other potential models. Said Janet Eden-Harris, vice president of the company’s Web Intelligence Division, “Monthly or yearly subscriptions to content appeal to bloggers more than paying by the article, because in contrast to the iTunes model—in which content is licensed for a long period of time—news articles are more transient and lose value quickly.” Read the JD Power and Associates Release.